Language-specific Application Name

Is there a way to set a language-specific application name? It seems to be the only field that I can't setup to be language-specific.

You can supply the string as part of the manual translations to trigger localization of the application name across many contexts within the app runtime.

Unfortunately this won't be a universal translation since the Application Name definition is used / required in a few contexts which don't fall into the CommCare engine's localization framework.